Bumble UKI
We set out to show Gen Z women in the UK and Ireland that whatever (or whoever) they’re after, they can find it on Bumble. To keep it hyper-local and relatable, we used regional voices to bring real character to the video and audio spots. I teamed up with an Art Director and Designer to concept the campaign, write scripts, storyboard, and help cast. The result? A fun series of ads featuring women finding exactly what they’re looking for — from soulmates to situationships or just something casual.
Credits:
Head of Creative: Luke Crisell | Creative Lead: Megan Tynan-O’Mahony | Creative / Copy: Salwa Rogers | Art Direction: Katy Roughton | Design: Emily James | Motion: Laura Rankin